Saatchi & Saatchi seems to have a thing about copulating creatures (see also Club 18-30). This time, it's the Vancouver office which vividly depicts the sexual habits of our furry friends. Here we see various felines in a range of positions - all very funny until we are told that 2.4 million unwanted kittens are born each year and that most will be put to death. Using humour to portray a serious message works brilliantly here and we are left feeling slightly guilty at our amusement.
Canada
Client/Title
PETA/'Bad cats'
Agency: Saatchi & Saatchi Drum
1455 West Georgia
2nd floor
V6G2T3 Vancouver
British Columbia
Canada
T: +1 604 687 8852
F: +1 604 687 7003
Creative Director: David Whitehouse
Art Director: David Whitehouse
Writer: Nicholas Racz
Production company: Circle Productions
1620 West 5th Av
Vancouver
British Columbia
V6J 1N8
Canada
T: +1 604 714 4288
F: +1 604 733 1142
Director: Nicholas Racz
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