GALLERY 27: Private View Netherlands - Calcium Plus

"When the Dairy companies Melkunie and Campina merged, unfortunately the legendary and award-winning Melkunie Man campaign was sacrified. One of the funniest ads was for Calcium Plus, milk with added calcium, featuring a cow digging up bones. Expectations have therefore been high for the latest spot. It's not as silly, but still - sound idea, nicely shot, pretty funny. I like it."


Product/client: Campina Calcium

Agency: FHV/BBDO

PO Box 470

1180 HL Amstelveen


T: +31 20 543 7777

F: +31 20 543 7700


Art Director: Christian Borstlap

Writer: Mark Muller

Agency Producer: Hein Scheffer

Production company: Balsa Films



T: +31 20 530 5490

F: +31 20

Director: Othmar Sweers

Producer: Linda Kyphardt

Post-production company: Condor Post Production

Willemsparkweg 80

1071 HL Amsterdam


T: +31 20 671 2600

F: +31 20 675 0924


Editor: Martin Gold, Henry Artist, Cor Boer


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