GALLERY 32: Most Talked About - Rolo

BBC Radio 1 DJ Sara Cox strolls around the office with her skirt tucked into her pants in this spot from J Walter Thompson. Cox's antics are part of a dare designed to get her the 'last Rolo' in the packet, and the ad will run alongside other ads depicting playful interaction between the sexes. Time will tell whether the 'Discover the Power' strapline has the same appeal as the famous 'Do you love anyone enough to give them your last Rolo' ads.



Agency: JWT London

1 Knightsbridge Green

London SW1X 7NW


T: +44 20 7656 7000

F: +44 20 7656 7010


Agency Producer: Sarah Patterson

Creative Teams: Alistair Scully, Huw Rowland

Production company: Mustard

Level 3

NCP Building

32 Brewer Street

London W1F 0ST


T: +44 20 7434 2282

F: +44 20 7434 2292


Director: Chris Mudge

Post-production company: The Moving Picture Company

127-133 Wardour Street

London W1V 4NL


T: +44 20 7434 3100

F: +44 20 7437 3951


Editor: Lisa Gunning; The Whitehouse

Sound Design: Wave