GALLERY 35: Most Talked About - Gap

Marking the return of Lisa Prisco, who created the popular 'Khakis Swing' and other ads, these spots are as much about the Gap as a brand as about the product. 'Down On Khaki Street' shows young Hollywood stars biking along a city street, enjoying the day and their Gap clothing. 'Denim Invasion' shows people mobbing the streets for denim clothing. A third spot, 'Two White Shirts', features Dennis Hopper and Christina Ricci enjoying a game of chess poolside. Having prominent feature directors helped garner tons of press for the spots.

Client/title: Gap/'Down On Khaki Street', 'Denim Invasion'.

Agency: The Gap Inc. (In-house)

Creative Director: Lisa Prisco

Agency Producer: Leigh Donaldson

Production companies

('Denim Invasion')

Moxie Pictures

1040 North Sycamore Av

Hollywood CA 90038

California

USA

T: +1 323 957 5420

F: +1 323 466 1343

email: moxiepix@aol.com

Director: Cameron Crowe

('Down on Khaki Street')

The Directors Bureau

1641 N. Ivar Avenue

Hollywood 90028

California

USA

T: +1 323 465 5299

F: +1 323 465 5547

Director: Roman Coppola

Producer: Annique Dobkin

Director of Photography: Jeff Cronenweth

Post-production company: Mint

310 Wilshire Bld

Santa Monica 90401

California

USA

T: +1 310 319 9181

F: +1 310 319 9171

email: mint@minteditorial.com

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