Google "What are you searching for this summer?" by Uncommon Creative Studio

Google is continuing its "What are you searching for this summer?" drive with an outdoor and digital campaign by Uncommon Creative Studio.

The work, featuring longer copy and "emotive, whimsical and powerful" search terms, is appearing at relevant locations across the UK; versions using fashion-related queries, for example, will be placed outside shopping centres.

The media agencies were OMD, OMG and Talon Outdoor.

It follows a film for Google in partnership with News UK and Channel 4 by the same creative agency.