Greenies "Snowman" by Adam & Eve/DDB

Greenies' campaign shows that life with a dog isn't always picture perfect, especially during the holiday season.

A boy is building a snowman when his dog comes along and rips off his creation’s arm, in a moment of deadpan comedy that subverts the saccharine tropes of festive advertising. The work was written by Miles Carter, art directed by Helen Balls and directed by Jeff Low through Biscuit Filmworks. 

Credits

Client
Brand
Associate brand managers
Marketing director
VP marketing
Chief creative officer
Creative directors
Copywriter
Art director
Head of production
Agency producer
Senior planner
Planner
Group managing partner
Managing partner
Business director
Account director
Account manager
Social media manager
Production company: Biscuit
Executive producer
Producer
Director
Editing company
Editor
Post production
Post producer
VFX supervisor
2D artist
Colourist
Illustrator
Audio post production
Audio producer
Sound engineer
Assistant engineer
Music library
Music supervisor
Soundtrack name and composer
Joint head of design
Senior creative artworker & deputy studio manager
Senior designer
Designer
Design & production studio manager
Senior producer
Managing producer
Head of Cain&Abel production
Post-producer
Resource manager
Digital display lead
Interactive creative
Resource manager
Digital designer
Artworker
Project manager
Head of design
Front end developer
Head of technology
Media agency
Associate media director
Media supervisor
Media planner
Associate media planner

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