Grey chief shuns three-year offer

Nigel Sharrocks, the managing director of Grey Advertising, has resigned.

Nigel Sharrocks, the managing director of Grey Advertising, has


The agency has started an overhaul of its management structure.

Sharrocks has no job to go to, and will remain in his current position

at Grey until he finds another job.

Sharrocks told Campaign: ’Grey wanted me to sign a three-year contract,

but I don’t want to commit myself to a long-term contract with the


He continued: ’I’ve done the job I was hired to do and reshaped the

agency in virtually every department. I’m a big-challenge person and I’m

open to offers.’

Sharrocks leaves after seven years with the agency, including four years

as deputy managing director and chairman of the agency’s media

dependant, MediaCom, and three as managing director. He stepped back

from MediaCom in 1995, allowing Andy Troullides to take over as managing


Sharrocks’ brief was to sharpen the agency’s creative output and

strengthen Grey as a brand. Creative highlights during his tenure

included the award-winning Allied Dunbar ’there may be trouble ahead’

campaign, the new Fairy Liquid ’rocket’ spot and work for Ribena and

Pedigree Petfoods.

Grey’s chairman, Roger Edwards, said: ’Nigel has delivered on our aim of

producing better creative work. The communications industry is changing

extremely fast and Nigel is fascinated by other areas. He wants to keep

his options open but he’ll have no trouble finding an attractive job to

go to.’

Sources suggest that there is no internal candidate in line for the job

and that Edwards may take on the role of managing director for the time


Edwards told staff in an internal memo on Wednesday: ’I am looking at an

alternative management structure but I am some way from offering anybody

the job. Nigel continues to enjoy my confidence, that of our clients

and, I hope, yours.’

Insiders suggest that Sharrocks’ media credentials will make him a prime

candidate for the top job at the merged media shop currently being set

up across WPP’s two media brands, the Network and J. Walter


But Sharrocks commented: ’I haven’t spoken to anyone seriously about

that job.’


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