Guinness Africa "#MadeOfFootball" by Abbott Mead Vickers BBDO

Guinness' "#MadeOfFootball" campaign celebrates the start of the new Premier League season.

The work was created by Abbott Mead Vickers BBDO and supported by the BBDO network across Africa.

Peter Nzioka, from the Kenyan national amputee squad, is in the cast. Nii Ayikwei Parkes, a Ghanaian writer, editor, sociocultural commentator and performance poet, contributed to the production.

Nigerian actor Caroline Chikezie supplied the voiceover.

Credits

Global head of beer and Baileys
Senior marketing manager
Creative agency
Creative director
Copywriter
Art director
Agency planners
Agency account managers
Agency producers
Media
Media planner
Production company
Director
Production company producer
Post-production
Pulse
Audio post-production

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