Half Term Reports 2014: MBA

Campaign asked the ad and media industry to rate and summarise their performance so far in 2014, ahead of our School Reports for 2015. Here's how MBA view the first six months of their year.

  • Avios 'Dropple game'

    Avios 'Dropple game'

  • Everest 'Ronnie the Robot'

    Everest 'Ronnie the Robot'

  • Sage by Heston Blumenthal '#TalkTeawithHeston'

    Sage by Heston Blumenthal '#TalkTeawithHeston'


Score (self-awarded): 7

Number of staff: 60

New business / billings: Not Supplied 

Summary of the year so far: "Another fun year for MBA, notching up four new business wins: Cambridge International Examinations, Sofas and Stuff, Odeon Cinemas, Neilson Holidays.

Notable ‘Brand Action’ campaigns include #TalkTeawithHeston for Sage by Heston Blumenthal kitchen appliances (featured in Campaign’s ‘Why We’re Loving’ thanks!); a new Facebook game Dropple to help explain to people how to buy, collect and fly with Avios; our Megafan digital/direct campaign to promote O2 services to football clubs; the new Everest social/TV campaign featuring Ronnie the Robot who gets to discover new high tech windows as well as promote his tech prizes - Ronnie’s Rewards; and a novel ‘Valentines for Creative Team Partners ‘website.

Awarded IPA CPD Gold for second year and new hirings include top art director, Jack Gallon from Albion and new head of creative services, Matt Hitchcock from Sony Music.

Proud to be selected by the government as one of the few founding UK agencies to promote UK Creativity overseas /as part of the Creative Industries initiative;and chaired the IPA Adaptathon in May showcasing our #IPASocialWorks  "

Awards won so far in 2014: "IAB showcase for Tesco Mobile

Webby Official Honoree for Capital One and got to see our Tesco Mobile. 

Pick of the Year: Nike "The Last Game" by Wieden & Kennedy Portland 

Turkey of the Year: Flava- It "Unleash your meat lust" by Code Computerlove