Halifax "That new home feeling" by Adam & Eve/DDB

Halifax's latest ad continues the brand's nostalgia streak.

But instead of reviving TV and film characters such as Scooby-Doo and Ghostbusters, the spot animates the Slinky toy. Upon moving into a new house with its family, the toy discovers a world of possibility and promise. The upbeat ad is set to the classic 1970s track Jungle Boogie by Kool and the Gang, which encapsulates the feeling of a new home. It was written by Ben Stilitz, art directed by Colin Booth and directed by The Sacred Egg through Riff Raff Films.

Credits

Brand
Group executive creative director
Chief creative officer
Copywriter
Art director
Agency producer
Agency production assistant
Managing partner
Business director
Account managers
Designer/Typographer
Media agency
Media planner
Production company
Director
Executive producer
Producer
Social media director
Social media producer
Social media producer
D.O.P
Production designer
Editing company
Editor
Post production
MPC
Post producer
VFX supervisor
CG supervisor
Lead animator
Music supervisor
Audio post production