Havas Media snatches back BBC media account

The BBC has handed its media business to Havas Media, following a competitive pitch process.

BBC: awards media account to Havas Media
BBC: awards media account to Havas Media

Havas Media’s London and Manchester offices will work on the account. The business covers all aspects including licensing and BBC Orchestras.

The BBC called a review of the business in October last year. It is the first time that the BBC has tendered for the consolidated business.

The BBC account had been handled by MEC Manchester since 2012. PHD and Havas Media, which was then known as MPG Media Contacts, shared the account prior to MEC.

Natasha Murray, the managing director at Havas Media, said: "We are very excited and proud to be working with the BBC and its amazing content to drive value and audience engagement by creating relevant and innovative experiences for the multi-platform consumer."

In a separate pitch Oban retained the media buying for BBC World Service foreign language.

Become a member of Campaign

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk, plus get exclusive discounts to Campaign events.

Become a member

What is Campaign AI?

Our new premium service offering bespoke monitoring reports for your company.

Find out more

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content