Haven has unveiled a three-part series to mark the caravan holiday park chain's partnership with Team GB for the rearranged Tokyo 2020 Olympic Games.
Starring Derek comedian and actress Kerry Godliman, "Team GB's Haven holiday" features Team GB athletes including road cyclist (and Rio 2016 gold medallist) Owain Doull; retired men’s artistic gymnast Nile Wilson; and women’s 100-metre sprinter Asha Philip. While Doull gets "mentally prepared for gold" with Haven’s Extreme Drop, Wilson embarks on a crazy golf course and Philip tries not to "hit the wall" on the brand’s Crazy Climber.
The campaign launched on YouTube yesterday (6 April) alongside activity on the brand’s social channels. It was written by Andrew Chaplin, Digby Lewis, Peter Maynard and David Prideaux, and directed by Andrew Chaplin through Pops Production.
At the end of 2019, Haven launched a TV ad campaign to highlight its "winning formula for a coastal break".