The Ouch Map, created by social media and PR agency Umpf will monitor minor injuries from paper cuts, stubbed toes and bitten tongues in real-time using an interactive Twitter app and a glowing skeleton.
The online health insurance company is encouraging anyone who has an "ouch" moment to tweet it using the hashtag #ouch365 and rate the pain from one to 10.
The injury will then be logged in real-time on an interactive human skeleton at health365.com/ouchmap.
Paul Shires, sales and marketing director for Health365.com, said: "Our Ouch Map is a fun, interactive experiment to see which parts of the body give us the most ‘ouch’ moments.
Not-for-profit private healthcare provider Westfield Health launched online direct health insurance brand, Health365 in July last year.