Heineken showcases the less fun side of Christmas.
The ad shows the many small disagreements which take place during Christmas, from what to watch on the TV and taking shoes off at the front door to decorations and horrible jumpers.
In spite of these irritations, the ad highlights that at least we have this year’s family reunion to look forward to (social distancing guidelines pending).
The TV ad launched alongside social activity. It was written by Pamela Bianda, art directed by Marina Perta and directed by Markus Walter through Skipless.