Heineken "Holidays as usual" by Publicis Italy

Heineken showcases the less fun side of Christmas.

The ad shows the many small disagreements which take place during Christmas, from what to watch on the TV and taking shoes off at the front door to decorations and horrible jumpers.

In spite of these irritations, the ad highlights that at least we have this year’s family reunion to look forward to (social distancing guidelines pending).

The TV ad launched alongside social activity. It was written by Pamela Bianda, art directed by Marina Perta and directed by Markus Walter through Skipless.

Credits

Brand
Sr. director global Heineken
Heineken brand development & communication director
Heineken communication manager
Creative agency
Global chief creative officer, Publicis WW
Chief creative officer Publicis Italy
Global executive creative directors
Global creative directors
Creative director and head of art
Art director
Copywriter
Global strategy director
Senior strategist
Head TV production
Tv producer coordinator
Worldwide account director
Global client service directors
Group account director
Account supervisor
Account manager
Account intern
Production company
Director
Executive producer
Producer
Post production company
MPC
Color grading
MPC
Music
Music supervision
Music producers
Sound studio