Heineken 'music' by McCann Erickson Dublin

A bottle of Heineken experiences the lifestyle of a rock star, going from backstage to onstage in this fast-paced TV ad from McCann Erickson Dublin.

A bouncer opens a bottle of Heineken, releasing a musical rollercoaster, travelling from stage set, to DJ deck to nightclub cage to a reveller's outstretched hand.

The strapline reads: 'Heineken Music. Live every last drop'.