Hotline: Arla Foods appoints Wieden & Kennedy

Arla Foods has appointed Wieden & Kennedy to handle the creative business for Lurpak after a lengthy pitch against the incumbent, DDB London. Arla announced a review of its agency arrangements in December. Clemmow Hornby Inge held on to Anchor, but a question-mark now hangs over the future of Cravendale, currently at DDB.