Hotline: BP completes benchmarking exercise

BP has completed the benchmarking exercise in which it issued a request for details of costs and services currently provided by the WPP network. The review, conducted by Agency Insight, decided against a pitch.

Topics

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus