Channel 4 is to use text messaging for the first time to support
its promotion of factual programming. It has appointed Flytxt to run the
campaign to support advertising for the coming autumn season.
Channel 4 is to use text messaging for the first time to support
its promotion of factual programming. It has appointed Flytxt to run the
campaign to support advertising for the coming autumn season.
Join a growing community of media, marketing and advertising professionals today
Read exclusive registrant only articles
Read more articles each month
Sign up for free specialised news bulletins
Register NowGet the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk, plus get exclusive discounts to Campaign events.
Become a memberOur new premium service offering bespoke monitoring reports for your company.
Find out moreGet the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.
Create an alert now