Hotline: Kerzner International appoints Walker Media

Kerzner International, the holiday resort developer, has appointed Walker Media to handle the estimated $10 million media planning and buying task for its luxury resort in Dubai. The agency will handle planning and buying in the UK, Germany and Russia for the Atlantis resort on The Palm, Dubai, following its recent opening. Team Saatchi was appointed last year to work on creative.

--------------------

Did you find this article useful? Why not subscribe to the magazine? Please call 08451 55 73 55 for more information or visit www.haysubs.com