HOTLINE: Your Life redesigned

The IPC upmarket women's weekly Your Life will unveil a redesign

next week, backed by a five-week national press and radio campaign

through Roose & Partners. The title will have a new cover in glossier

paper stock with a redesigned vibrant pink logo. A new cover policy will

see celebrities regularly featured. The ads will reflect the changes

with the tagline: "The Weekly That Thinks Like a Monthly.".


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