Hotline: Mio Technology appoints ZenithOptimedia

Mio Technology, the company that produces GPS and PDA systems, has appointed ZenithOptimedia to handle its media planning and buying across Europe. The agency was appointed after a competitive pitch against other networks.


Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus