HOTLINE: Red Cell not to close agency

Red Cell has decided not to close its London agency and move it into the Isleworth home of Perspectives, its integrated specialist. Instead, it will be relocated out of its West End offices to Clerkenwell. "It would have caused problems for most of our staff and it's important we retain a level of service in London,

Lee Daley, Red Cell's chief executive, said. A merger or acquisition involving the London shop is thought to be imminent.

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