HOTLINE: VH1 unveils new on-air look

The Viacom-owned music channel VH1 has unveiled a new on-air look, designed by dixonabi. The new idents, designed to reflect different moods in the programmes, will be scheduled according to the relevant dayparts. VH1 is under pressure from Sky, which is launching its own music channel, Amp, aimed at 25- to 29-year-olds later this month.