HHCL and Partners’ Blackcurrant Tango spot was voted best
television commercial of the year at the British Television Advertising
Awards on Wednesday night (12 March). It shared top honours with Bartle
Bogle Hegarty, whose Levi’s ’mermaids’ commercial won a gold in both the
international and the clothing categories. A full list of winners is
published in the awards supplement available with this issue.
IPC Magazines and GMTV are to launch a joint newsstand magazine next
month. The monthly title will be aimed at GMTV’s core audience, with an
editorial mix of health, cooking and celebrities. It has been developed
by IPC’s Business Enterprises Group, headed by Colin Reeves-Smith. Sales
will be handled by the IPC Weeklies sales team and editorial by the
contract publishing company, the Publishing Team.
BBDO in the US has pulled out of the worldwide Delta Air Lines pitch,
leaving a question mark hanging over Abbott Mead Vickers BBDO and New
PHD’s hold on the pounds 1.7 million UK account. The move leaves Ogilvy
and Mather, Saatchi and Saatchi and Ammirati Puris Lintas to contest the
The Labour Party will review the Government’s advertising budget if it
wins the general election to see whether the pounds 63 million spend
could be better allocated on front-line services. Alistair Darling, the
Shadow Chief Secretary to the Treasury, said: ’We would review every
aspect of Government expenditure. The best advertisement for the
Government is to provide good services’.
English Heritage is talking to a number of agencies, including
McCann-Erickson and Abbott Mead Vickers BBDO, about a pounds 500,000
The quango parted company with Harari Page five months ago.
News International and BT’s joint-venture company, Springboard Internet
Services, launched its long-awaited Internet service, LineOne, this
week. The subscription-based service includes the first online versions
of both the Sun and the News of the World, as well as the Times, the
Sunday Times, and 24-hour news and sport with a live video feed from Sky
Conde Nast is seeking agencies to handle the launch of its Traveller
magazine in September. Its publisher, Debbie Gresty, said she will have
drawn up a shortlist by the end of the month. The spend will top pounds
600,000 above and below the line.
John Major attacked pre-election campaigns by the TUC and the National
Union of Teachers when he told the Commons on Tuesday that there would
be ’no deals’ on poster sites between tobacco companies and the
Conservative Party. The Labour MP, Joe Ashton, claimed several hundred
sites were given to the Tories in 1992 ’in return for an agreement that
there would be no ban on tobacco advertising’.
The Natural History Museum has asked J. Walter Thompson, WCRS, Mellors
Reay and Partners and Court Burkitt and Company to pitch for its its
pounds 500,000 account.
Britain’s agencies are delivering profits that for the first time exceed
those of pre-recession 1985, according to new figures from the
accountancy firm, Willott Kingston Smith. But it points out that rising
inflation means the industry is producing only 69 per cent of the
operating profits per head that were achieved in the mid-80s.
Pennzoil Products, the best-selling motor oil in the US, has appointed
TBWA to launch its products across Europe. TBWA’s task will be to
develop a comprehensive European communications strategy targeted at
trade and consumer audiences.
Paul Twivy has asked us to point out that the article in Campaign’s Top
300 Agencies supplement (Campaign, 28 February) concerning Bates Dorland
did not make clear the company accepted that Twivy had been wrongfully
dismissed. We understand that a hearing is fixed for next month to
decide how much, if any, Twivy should receive in damages.
Pennzoil markets a full range of premium lubricant products in Northern,
Central and Southern Europe and plans to expand into selected Eastern
European markets during 1997.