News International is setting up a separate division to develop a
series of online brands. Jeff Cha has been brought over from NI in New
York to manage the project and is drawing up a list of London
advertising agencies to pitch for the account. The division is thought
to be launching a series of online business ventures.
Jeremy Bowles has been promoted to the position of deputy managing
director of Lowe Howard-Spink, under the managing director, Paul
Hammersley. Bowles’ new title is in addition to his existing
responsibilities as head of account management. Since he joined in 1994,
he has worked on Whitbread, Olympus and Reebok.
James Murphy has been named head of account management at the newly
merged Rainey Kelly Campbell Roalfe/Y&R. Murphy held the same post at
Rainey Kelly, whose staff moved into Y&R’s premises in Greater London
House this week. Miriam Jordan Keane, Y&R’s head of account management,
was made redundant.
Thomas Cook is understood to have resolved its search for a direct
marketing agency by handing the business without a pitch to Carlson.
Thomas Cook is related to Carlson Marketing Group through the travel
agent’s merger last year with Carlson Worldchoice, the US-based travel
Depression in advertising is being highlighted through a booklet
commissioned by the Charlie Waller Memorial Trust which appears in this
week’s issue of Campaign. Waller was a 28-year-old account manager at
Simons Palmer Clemmow Johnson who committed suicide while suffering from
The London Fire and Civil Defence Authority is seeking agencies for a
campaign aimed at encouraging more women and ethnic minorities to join
the service. A recent Home Office review denounced the fire service as
’racist’, ’sexist’ and ’homophobic’.
Magic Hat has been appointed by Top Man to launch new advertising for
the brand aimed at making it more appealing to young males. A poster
campaign launches on 1 November.
Cheetham Bell has been appointed to put Lambrini sparking wine on TV for
the first time. The pounds 1 million campaign, which was previously
handled by Brahm in Leeds, will be directed by Trevor Robinson at Quiet
Snyder Communications, the US-based marketing services group that
acquired Partners BDDH last year, has spun off Ventiv Health, the
business on which the company’s founder, Dan Snyder, first built his
fortune. Subject to shareholder approval, Snyder is also issuing a
tracking stock in circle.com, the pooling together of its interactive
ventures. This move is expected to be ratified later this month (Dan
Snyder interview, see page 32).
CIA Medianetwork has won the media planning and buying business for
Ladbrokes’ online betting service. The business is expected to be worth
around pounds 2 million over the next 12 months.
Haymarket has bought a 50 per cent share in Live, Miller Freeman’s
consumer electronics show. Live is held bi-annually at London’s Earls
Court. The show will be run by a management steering group from both
Open, the interactive service for digital television, has announced that
it will officially launch to consumers on 12 October. The service will
include interactive shopping and banking services.
Carlson Marketing Group has launched a sales promotion-based shop called
Eleven. It will be headed by Mike Bowen, Carlson’s former corporate