The ground-breaking move follows an exclusive alliance with PowerChannel Europe, in which Granada will invest pounds 13.5 million and take a 23.5 per cent equity stake.
Consumers will receive a set-top box giving them full access to the web
and e-mail services through their TV.
Six British judges will form part of the jury for this year’s
International Advertising Festival in Cannes. James Lowther, the
chairman of M&C Saatchi, and Mark Wnek, a partner and creative director at Euro RSCG Wnek Gosper, will be on the film jury. Ken Hoggins, the executive creative director at Banks Hoggins O’Shea/FCB, is judging press and posters.
Phil Georgiadis, a partner at Walker Media, is judging the Media Lions. Mike Crossman, the managing director of Bates Interactive, and Tim Sexton, the managing director of Modem Media, will judge the Cyber Lions.
The pitch for the pounds 5 million Smile account has been delayed after
Rainey Kelly Campbell Roalfe/Y&R was asked not to pitch by Citibank, a
global dollars 500 million client. Citibank does not work with the
London office and is reviewing its business. The two other contenders
for Smile - Abbott Mead Vickers BBDO and Farm - have already
Ogilvy & Mather has landed a pounds 500,000 campaign for the Department of Social Security to inform two million men over 60 that they are entitled to backdated winter fuel payments of up to pounds 200. Most of the ads will be delayed until after next month’s local elections because of rules banning campaigns that could favour a political party.
MindShare’s new-business director, Sean Beynon, is leaving the agency.
He was the marketing manager for J. Walter Thompson before the merger of JWT and Ogilvy & Mather’s media divisions to form MindShare.
Sir Giles Shaw, the chairman of Barb, died last week following a short
illness. He has chaired Barb since 1998, before which he worked for a
number of government ministries including the Home Office.
Zenith Worldwide has launched Zenith Interactive Solutions in the US,
which will become part of Zenith USA. Bryan McCarter, who joined Zenith
from Organic, a large US internet agency, will become the managing
director of the new division.
P&O Cruises has drawn up a shortlist of agencies to pitch for its ad
account. The list is understood to include HHCL & Partners, Leo Burnett,
McCann-Erickson and the incumbent, Lowe Lintas.
Mitchell Patterson Grime Mitchell has set up a new unit specialising in
helping e-commerce ventures with their marketing problems. Called
e-sharpe, the unit will draw on outside resources and internal expertise
developed during work on existing e-clients, notably wherenow.com.
CDP has promoted Laura McElwain, one of its senior account directors on
Honda and Going Places, to the role of new-business director. She will
take responsibility for a new-business team of four and will report
directly to Simon Myers, the agency’s managing director.
Associated Newspapers has appointed Mike Orlov as its new advertising
director on the Evening Standard. Orlov, who has worked at The Mail on
Sunday for the past five years, replaces Sue Dear, who was promoted to
ad director at The Mail on Sunday.
New Directions, the commercials production company set up by the
producer Arnold Pearce, has signed Adrian McDowall to its roster of
directors. McDowall won the best short-film category at last week’s