Huffington Post and Yahoo! to partner as sale talks denied

NEW YORK - The Huffington Post has denied it is in sale talks with Yahoo!, but has not ruled out a closer partnership discussions.

Huffington Post and Yahoo! to partner as sale talks denied

Last week TechCrunch quoted sources saying that the two companies were in negotiations over a deep content partnership, but added that Yahoo’s desired goal was to Huffington Post outright.

For Yahoo! which is attempting like AOL to reinvent itself as a content company it would represent a valuable, but expensive, prize. It is a site that holds a vast amount of premium content of the kind that Yahoo! could sell to advertisers.

Continue reading this story on Brand Republic's digital blog The Wall

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