ICRC/Google "The right choice" by Don't Panic London

The International Committee of the Red Cross (ICRC) and Don't Panic have made an interactive virtual reality experience that transports the audience into the home of a war-torn family.

"The right choice" introduces a family hidden in their home and trapped by urban warfare, showing what normal life looks like for them and asking users to decide what to do when confronted with a sudden moment of danger. The audience becomes complicit in every decision but quickly realises they are unable to help the family no matter what they decide. The work was created by George McCallum, Claire Guiller and Jake Moss, and produced by Stoked and Visualise.