Ikea "Cooks" by Mother London

Ikea's TV ad, shot by Amélie director Jean-Pierre Jeunet, celebrates how friends and families bond over cooking meals together.

The campaign features one 60-second, two 20-second and one ten-second spots, as well as CRM, PR, outdoor, digital and social media activity.

The work will run from 9 July to 10 September.

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