Inside: Fiat's pop-up granita bar

Fiat opened a pop-up granita bar yesterday (7 June) to celebrate the launch of its new Fiat 500 model.

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Located inside Old Street Underground Station, the bar will remain open until Saturday 11 June.

To highlight the bold and fresh colours used in the new range of Fiat’s, the granita bar will serve the frozen desserts in a variety of colourful flavours, including cranberry, sour apple, pomegranate, juicy lemon, blackberry and blueberry.

In order for consumers to receive their free iced treat, they need to take a picture of their chosen flavour from the menu and share it on Twitter, Facebook or Instagram with the hashtag #FreshNew500, and show it to the bar to redeem their dessert.

More: Fiat recently sponsored cancer charity One For The Boys' Masquerave Ball, and activated at the event.

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