ITV is considering a plan to air its main nightly news at 10.30pm
instead of 11pm in a bid to stem criticism about the axing of News at
Another plan under consideration is to air the news at 10pm whenever
there are key political events unfolding.
The plans follow last week’s condemnation by the Independent Television
Commission of the performance of the broadcaster’s nightly news since it
moved from 10pm.
The ITC has ordered ITV to come up with proposals by 18 May. The plans
are expected to involve more than scheduling, however. The ITC is also
said to be concerned about the falling audiences for regional news
ITC figures show that audiences for ITV’s news at 6.30pm and its 11pm
news have fallen by 13.9 per cent. Audiences for the main regional news
programmes have fallen by 16.4 per cent.
Media Spotlight, p22.