ITV & Waitrose & Partners "Summer on the Farm: An Extraordinary Year" by Wonderhood Studios

ITV and Waitrose & Partners have come together to produce a documentary discussing the ways in which Covid-19 has impacted the UK's farming industry.

The film showcases the "truly monumental effort" of the farming workforce as they work through the summer, irrespective of sweltering heat and the coronavirus pandemic.

Presented by Alan Titchmarsh, Angellica Bell and Amanda Owen, the documentary aired on 10 November alongside a promotional campaign, which ran across TV, online and social channels.

The promo was created by Jack Croft and Stacey Bird, and directed by Josh Feder.

Credits

Promotional Credits
Brand
Founder & chief creative officer
Founder & chief operation officer
Founder & chief strategy officer
Creative directors
Agency producer
Account exec
Director
Producer
Post
Sound
Music