Jaguar "the arrival" by Spark44

Stephen Hawking, the celebrated theoretical physicist, makes a cameo as a villain in a new ad for Jaguar.

Hawking follows the actors Sir Ben Kingsley and Tom Hiddleston in hamming up the propensity for Brits to play Hollywood villains in ads for the car brand. The ad was created by Spark44 and showcases the Jaguar F-Pace.

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