Jo Hagger joins AAR to oversee digital

Jo Hagger, the former chief integration officer and managing director of Glue Isobar, has joined the intermediary AAR to lead its digital practice.

Jo Hagger: joins AAR
Jo Hagger: joins AAR

Hagger, who had worked at Glue for more than 10 years before stepping down in August last year, replaces Gavin Marshall. He left AAR to join SABMiller as its global head of digital resource.

One of the original members of the Glue team, Hagger had previously worked at the digital agency Deepend and at NTL.

Hagger will work on developing AAR's digital services to agencies and clients. She joins an AAR team that includes the managing director, Paul Phillips, and five business directors responsible for various industry sectors.

Kerry Glazer, the chief executive of AAR, said: "Jo has unique credentials for the role given her extensive experience in the digital space, coupled with her agency senior management, new-business and marketing expertise."

Become a member of Campaign from just £51 a quarter

Get the very latest news and insight from Campaign with unrestricted access to ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content