Jung von Matt comes out top in the relaunched Big Won

The Won Report, the annual round-up of the most-awarded direct and digital agencies, has relaunched as the Big Won in an attempt to go head to head with The Gunn Report.

The survey, which now covers all media, revealed that Germany's Jung von Matt was the most-awarded agency across all disciplines in 2007 with 598 points, followed by Crispin Porter & Bogusky Miami with 591.There were only two UK agencies in the Big Won's top 20: DDB London in seventh place with 334 points and Abbott Mead Vickers BBDO in 13th with 232 points.

The UK's direct agencies fared worse, with none in the top ten. Proximity London came in in 15th place with 64 points and Harrison Trough-ton Wunderman, now called Wunderman, was in 18th place with 52 points. Shackleton Madrid topped the direct table with 210 points.

The digital agency league was led by Crispin Porter & Bogusky with 247 points. The best-placed UK agency was glue London at number 16.

The most-awarded cam-paign across all media was Ogilvy & Mather Canada's "evolution" for Dove.

For more results, go to: www.brandrepublic.com/campaign.