Jury is out on whether hyperlocal publishing can pay

Despite the rise in the number of hyperlocal news projects, serious questions exist for publishers as to whether hyperlocal publishing can be made to pay its way.

Hyperlocal publishing: Guardian News & Media experimenting
Hyperlocal publishing: Guardian News & Media experimenting

As media owners such as Guardian News & Media and Associated Northcliffe Digital continue to experiment, a shift is taking place that is seeing some local sites move away from a focus on news, to concentrate instead on community and activism.

Continue reading this post on Brand Republic's digital blog - The Wall

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