Jurys Inn "The trolley" by Havas London

Hotel chain Jurys Inn is introducing the brand's new proposition, "Stay happy", in its TV campaign launching this week.

The film by Havas London tells the story of a lonely luggage trolley who finally finds happiness at a Jurys Inn hotel.

The multi-media campaign is running across VoD, digital, social (including Facebook, Instagram and YouTube), CRM and in-hotel activity.

Jurys Inn plan to spend £2m over the campaign period.


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