Karlsson quits Mother NY for mystery job

Linus Karlsson, one of the founding partners of Mother New York, has left the agency with immediate effect to go to an as yet unknown job.

Coca-Cola US: 2009 Full Throttle campaign directed by Linus Karlsson
Coca-Cola US: 2009 Full Throttle campaign directed by Linus Karlsson

Paul Malmstrom, the other half of the Swedish creative partnership that launched the agency in 2003, will continue as the agency's executive creative partner.

Robert Saville, founding partner of Mother, said: "The industry always seems to turn to Mother when they're looking for creative leadership, If only we could get a recruiting fee. 

"Kidding aside, we wish Linus success in whatever role he pursues. He'll always be a part of our history, as well as a friend."

Karlsson's CV includes work for Miller Lite, Coca-Cola and MTV.

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