"Creative Nation", which launches next week at the CE Live: Northern Lights event in Manchester, will challenge rising stars in creative and digital industries to develop innovative solutions for brands.
As part of the programme, Creative England will allocate up to £500,000 of regional growth match funding for investment into creative briefs and the development of innovative projects.
Karmarama will be responsible for opening the initiative to large brands, with the aim of fuelling business growth.
Lawrence Weber, managing partner of innovation at Karmarama, said: "The UK’s thriving creative industry offers endless possibilities for growth and innovation across the business sector.
"Karmarama has spent the last two years working with brands like Unilever Foundry to understand and partner with the start-up community, accelerating their ability to test new ideas and technology before making them business as usual. We’re thrilled to partner with Creative England on the launch of Creative Nation. Collaboration fosters creativity, and together we will help brands meet and invest in the very best entrepreneurial talent this country has to offer."
Creative England is offering 20 tickets exclusively for Campaign readers to CE Live: Northern Lights on 7 July at The Lowry in Manchester. Tickets are offered on a first come, first served basis. Visit here to register.