AdvertiserKelly's Ice Cream
SectorFood and Drink and Grocery food
Dawn French narrates a campaign for Kelly's of Cornwall that offers a few insights into the Cornish language, and promotes the brand's parlour range of take-home ice cream.
Shots of everyday life in the county are used to illustrate a range of Cornish words, including Leel (local), Gwari deu (game over) and Spenys (knackered). The scenes, including a lonely scarecrow in a field, a lost football up a tree and an exhausted cyclist struggling to climb a steep hill, were chosen to show off the local area and culture.
The films launched across digital and social channels on Monday 22 May.