KFC "Roll together, feast together" by Mother

KFC puts its famous bucket at the centre of its Christmas campaign with the idea that "those who roll together, feast together".

The brand brought together six dancers through a step dance performance in which KFC’s bucket serves as the only available instrument. The entire performance was captured in one take to the Sam Cooke song Good Times. The campaign by Mother will include radio, outdoor, social media, in-restaurant, editorial and TV, as well as limited-edition buckets designed by five artist collectives. 

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