KFC "We'll take it from here" by Mother

KFC marks the reopening of its UK stores with a tongue-in-cheek ad spotlighting fans' homemade attempts at fried chicken.

The campaign uses real images of customers’ culinary efforts – some better than others – during lockdown. It is played out to a soundtrack of Celine Dion’s All By Myself. At the end, KFC reassures viewers: "We’ll take it from here."