Kiss and Heat in Brit Awards radio tie-up

Bauer Media will unite its commercial radio stations for the first time for ‘Live at The Brits’.

Last year's Brit Awards was hosted by Ant and Dec, pictured with Sam Smith, left
Last year's Brit Awards was hosted by Ant and Dec, pictured with Sam Smith, left

The four-hour broadcast will go out across all its radio brands including Kiss, Heat radio, and regional stations on its Bauer City Network. 

Kiss FM’s Andrea Zara and Radio City’s Alex James will host from a studio on site. Bauer is also bringing in talent from outside its network, with 4Music’s Will Best and Maya Jama contributing additional reporting.

A spokesman for Bauer Media said this is the first time one single show has been broadcast across its multiple radio brands.

Dee Ford, the group managing director for Bauer Radio, said: "We love all that the UK music industry stands for at Bauer, we want to show our passion, support and pride in world-class music talent, showcased brilliantly at the Brits.

"The best Bauer programming talent is innately in tune with UK audiences, and we’ll create unique, innovative and above all hugely fun and engaging content to bring artists closer than ever to the UKs music fans’’.

Bauer expects to reach an audience of 10.5 million listeners. The Brits take place at London’s O2 arena on the 24 February.

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