KOOKY 04: Musco Olives - Work, Orphanage

An unusual script has been beautifully crafted by Bob Kerstetter to produce a series of highly surreal and arresting spots. The work has been much talked about, not only for its stand-out nature but because it caused Kerstetter to be given the Outstanding Directorial Achievement in Commercials award by the Directors' Guild of America. It was the first time that Kerstetter had received the award but if he continues producing work of this standard it won't be his last.


Client/Titles: Musco Olives/'Work', 'Orphanage'

Agency: Black Rocket

Pier 33 South

San Francisco CA 94111


T: +1 415 477 1999

F: +1 415 477 1990

email: yost@blackrocket.com

Creative Directors: Bob Kerstetter, Steve Stone

Agency Producers: Hannah Murray, Trevor Oldershaw

Writers: Joe Stevens, Bob Kerstetter

Production company: Tool of North America

2210 Broadway

Santa Monica CA 90404


T: +1 310 453 9244

F: +1 310 453 4185

email: info@toolofna.com

Director: Bob Kerstetter

Producer: Joby Ochsner

Director of Photography: Mark Plummer

Post-production company: Phoenix Editorial

717 Battery Street@Pacific

San Francisco CA 94111


T: +415 394 7777

F: +415 394 8004

email: info@phoenixeditorial.com

Editor: Bob Frisk

Flame Artist: John Crossley

Sound Design: Andy Newell