Kraft profits dive but Cadbury grows in UK

Kraft Foods has reported a 23.9% slump in fourth quarter net income but flagged up "solid growth" in its UK Cadbury business.

Cadbury: revenue grows in the UK
Cadbury: revenue grows in the UK

Kraft, which owns brands including Maxwell House, Milka and Cadbury Dairy Milk, reported revenues of $13.8bn (£8.6bn) in the quarter, a rise of 30% year on year, helped by the Cadbury acquisition.

But its net income in the fourth quarter slumped 23.8% to $540m (£336m), due to the impact of higher selling, staff costs and interest payments.

Kraft hopes the acquisition of Cadbury enhances UK revenue and allows it better access to developing markets in Latin America and Asia.

Commenting on the performance of Cadbury, the group said organic revenue of Cadbury is flat, as "solid growth" in the UK was offset by weaker chewing gum and chocolate sales in southern Europe.

Irene Rosenfeld, chairman and chief executive of Kraft, said: "We delivered solid financial results in 2010, and finished the year with good momentum.

"We're realising the benefits of increased investments behind our Power Brands, strong productivity and disciplined cash management, while making good progress in capturing the synergies from the Cadbury acquisition."

Kraft's "power brands" include Philidelphia, Dairylea, and Terry's Chocolate Orange.

Recent press speculation suggested Cadbury-owned ethical chocolate brand Green & Blacks was engineering a buy-out from Kraft. Green & Black's founder and president Craig Sams has refuted the idea.

In November last year Kraft Foods began legal proceedings against Starbucks, after the Seattle-based coffee market decided to end a 12-year-deal for Kraft to sell the chain's packaged coffee.

On 28 January Kraft lost its attempt to secure an injunction preventing Starbucks from ending the partnership. Kraft intends to appeal the decision.

Become a member of Campaign

Get the very latest news and insight from Campaign with unrestricted access to , plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content