La Mer takes over Soho townhouse for pop-up

La Mer, the luxury beauty brand owned by Estee Lauder, is creating a pop-up in a Soho townhouse.

La Mer takes over Soho townhouse for pop-up

The activation, which launches tomorrow, invites people to "explore the story behind the brand and its legendary formulas".

Customers can walk in and pick up complimentary products, as well as booking in for a skincare consultation, facials, manicures and talks.

There will also be refreshments available at The Miracle Bar. The pop-up runs until 21 April at Soho Square.


You have

[DAYS_LEFT] Days left

of your free trial

Subscribe now

Become a member of Campaign from just £51 a quarter

Get the very latest news and insight from Campaign with unrestricted access to ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now