LATE ENTRIES: Sponsored by 2AM Films Ltd - Bulgari - BLV

Perfume ads are usually frustratingly lacking in creativity, tending to consist of cliched black and white images of beautiful women. This one, for Bulgari, is somewhat more artistic. It's a mesmerising winter scene featuring a naked ice-maiden whose lithe limbs become intertwined with icy jewels. The use of varying shades of blue and only partial views of the products evokes the brand, whilst retaining an air of subtlety.

Product/client: Bulgari

Agency: Ogilvy & Mather

via Torino 61

20123 Milan

Italy

T: +39 02 607 891

F: +39 02 6901 8107

Creative Director: Guido Chiovato

Art Director: Michele Sechi

Writer: Paola Napolitani

Production company: @radical.media

140 Wardour Street

London W1F 8ZT

UK

T: +44 20 7432 6800

F: +44 20 7432 6899

email: info@radicalmedia.com

Director: Arran de Moubray

Producer: Andrea Ciaria

Director of Photography: Alex Barber

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