Lemon & Paeroa "Best day ever" by DDB New Zealand

Lemon & Paeroa's spot proves that it's not all doom and gloom for the undead.

Set in a post-apocalyptic world where zombies roam the streets, the ad begins as one curious member of the walking dead comes across a can from the New Zealand-based company. Recruiting his decomposing friend, the pair undergo a series of quirky activities, from gawking at animal-themed art to playing rugby at the beach – all to the tune of Sheryl Crow’s decidedly non-apocalyptic track All I Wanna Do.

No, not even a group of surviving humans could dull the shine of these flesh-eating friends as their "best day ever" comes to a close.

Rolling out across TV, cinema, social media and digital channels, the work was written by Sylvia Humphries, art directed by Sarsha Drakeford and directed by Damien Shatford through Sweetshop.

Credits

Agency credits
Regional chief creative officer
Executive creative director
Creative director
Senior art director
Art director
Copywriter
Managing partner
Senior business director
Executive planning director
Business manager
Executive agency producer
Agency producer
Production company
Director
Executive producer
Producer
Editor
Post-production online
Colourist
Post producer
Music
Photographer

Become a member of Campaign from just £51 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk, plus get exclusive discounts to Campaign events.

SUBSCRIBE