Lexus "The art of standing out" by CHI & Partners

Lexus brings iconic works of art to life to celebrate the design of its new NX.

The integrated campaign by The & Partnership will break with an ad about a couple’s city trip that transforms into a journey through some of the most famous art works, from Johannes Vermeer’s "Girl with a pearl earring" to Van Gogh’s "Sunflowers". The film concludes with a to-scale studio recreation of Edward Hopper’s "Nighthawks". CHI & Partners created the spot and M/Six is handling media planning and buying for the campaign, which will include TV, print, digital and social media. 

Credits

Brand
Creatives
Executive producer
Producer
Business director
Account director
Account manager
Project director
Production company
Director
Producer
Production manager
Executive producer
Director of photography
Set designer
Service company
Post-production & visual FX
Executive producer
Lead flame artist
Colourist
Lead CG
Editors
Editor assistant
Producer
Recording studio
Sound engineer