#LikeAGirl shortlisted in Household Goods for Campaign Big Awards

Six agencies are vying for the top award in Campaign Big Awards' Household Goods category.

#LikeAGirl: it won a Grand Prix at Cannes, but will it win a Campaign Big Award?
#LikeAGirl: it won a Grand Prix at Cannes, but will it win a Campaign Big Award?

The Always brand’s #LikeAGirl campaign, created by Leo Burnett’s Toronto, London and Chicago offices, is on the shortlist. #LikeAGirl scooped awards at this year’s Cannes Lions International Festival of Creativity, including the Grand Prix in PR.

Other finalists in Household Goods include: Wieden & Kennedy’s "dishes" for Finish; Domestos "holiday's over" by DLKW Lowe; "I’m weeding right now" by McGarryBowen London for Scotts Miracle-Gro; Mother London’s work for Ikea; and "Ronseal apology" by BJL for Sherwin Williams.

Judging for the Campaign Big Awards is taking place in London this week. The shortlists will be revealed each day on Twitter and Campaignlive.co.uk.

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